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We began our fashion retail operations in 2006, with the opening of multibrand store 707 in Kemang Jakarta. We began selling a unique range of rare, desirable brands & products sourced from all over the globe.

In our first year of operation, our products were featured dozens of times in magazines and other media, were honored as a ‘Jakarta Icon’ by Harper’s Bazaar, and won ‘Retailer of the Year’ Awards from both Juice Magazine and Free Magazine.

Since then we have continued to grow, expanding into mono-brand stores, new multi-brand stores, franchising, and distribution. We currently operate over 50 retail locations in Indonesia.

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